How a Real Estate Firm Hired a Web Developer for $1,500 a Month

Our client needed to improve their website and make it more effective and user friendly. Carlos, who was referred by South, successfully completed our rigorous interview process and has proven to be the ideal candidate.

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This role required improving the site's functionality and user experience to align with our client's marketing strategies. Carlos demonstrated valuable experience through his interviews, but he also proved to be perfect by his experience in his previous work, honing his skills around design, through the creation of captivating imagery for various marketing channels including social media, email campaigns and print materials using tools such as Illustrator and Photoshop.

What does the client’s business do?

Our client is a real estate investment firm that specializes in multifamily properties. They serve a diverse group of investors by providing a comprehensive suite of real estate services. The firm has successfully transformed this concept into a dynamic platform that helps both active and passive investors achieve their real estate goals.

What were the requirements?

Our client sought to enhance their website to make it more effective and user-friendly. As a result, the key requirements for the position were:

  • Elementor Proficiency: Proven experience in building and maintaining websites using the Elementor platform.
  • Technical Skills: Strong foundational knowledge of CSS and HTML for web development.
  • Design Skills: A demonstrated ability to create visually appealing, user-friendly website designs.
  • Portfolio: A portfolio showcasing previous web design projects that highlight both design and development capabilities.

What were the responsibilities?

Carlos, referred by South, successfully navigated our rigorous interview process and has proven to be the perfect fit for the following responsibilities:

  • Website Overhaul: Led a comprehensive redesign and update of the company’s website to enhance its visual appeal and improve the user experience.
  • Mobile Optimization: Ensured the website’s functionality and performance across all devices, implementing responsive design and SEO best practices.
  • Cross-Functional Collaboration: Worked closely with the marketing team to ensure visual and technical alignment across all digital platforms.

What was the candidate’s background?

Carlos is a versatile web designer with a robust background in creating engaging digital experiences. He excels in designing visually stunning, user-friendly websites using tools such as Figma and Adobe XD. His portfolio includes building and managing websites on popular platforms like WordPress, Wix, and Shopify.

In his previous roles, Carlos has also refined his skills in creating compelling visual content for various marketing channels, including social media, email campaigns, and print materials, using tools such as Illustrator and Photoshop.

In addition to his impressive technical expertise, Carlos demonstrated excellent communication skills and a high level of proficiency in English. Though his native language is Spanish, he speaks English fluently with excellent pronunciation, making him an asset for international collaboration. Based in Mexico, he has a distinctive accent that adds to his authentic communication style.

How did they find this candidate?

The company used South! We help US businesses find, hire, and pay top Latin American talent. 

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