Location: Colombia
What does the client’s business do?
Our client specializes in leadership development and organizational transformation. They offer various services, including customized leadership development programs, personalized coaching, engaging workshops and training, and strategic consulting. Their approach centers on mindful leadership and fostering environments where individuals can flourish.
What were the requirements?
To excel in this role, we're seeking a sharp individual with the following strengths:
- Research Prowess: Uncovering high-quality leads is key, so strong research skills are a must.
- CRM & Automation Expertise: Familiarity with Zoho CRM and similar tools like instantly.ai will streamline your workflow.
- Sales & CRM Savvy: You'll leverage your sales techniques and CRM proficiency to drive results.
- LinkedIn Navigator: We value someone who can utilize LinkedIn for effective prospecting and networking.
- Schedule & Commitment: Pacific Time Zone hours (Monday-Friday) and a full-time (40-hour) commitment are essential.
Paulina's impressive skillset perfectly aligns with these requirements, making her a strong fit for the role.
What are the responsibilities?
Paulina started a few weeks ago, and our client was extremely pleased with how efficiently the recruitment process unfolded. In just 15 days, they had added a new professional to its team.
Paulina's main responsibilities include:
- Conducting research and generating leads using tools like Instantly.ai, while managing them in Zoho CRM.
- Overseeing the sales funnel via email and phone, monitoring performance, and adjusting outreach strategies as needed.
- Prospecting and following up with leads on LinkedIn and managing speaker opportunity lists.
- Researching speaking opportunities and analyzing competitive speakers, then documenting and following up on calls.
- Collaborating with the VA on proposal and contract preparation, and supporting client onboarding.
- Tracking outreach data and KPIs, assisting with SOP documentation, and participating in team meetings.
And she’ll be gradually taking on additional tasks and responsibilities as she continues to settle into her role.
What was the candidate’s background?
Paulina is an excellent fit for this role, bringing a strong blend of experience, skills, and dedication. Over the past two years, she has thrived as a remote Key Account Manager, where she excelled in CRM management, project coordination, and executing marketing campaigns. Her advanced research skills, developed through lead generation and prospecting, will be invaluable in identifying high-quality leads using tools like Instantly.ai, while efficiently managing them within Zoho CRM.
Before transitioning to remote work, Paulina gained hands-on experience in marketing and lead generation with companies in Colombia. She directly engaged with clients, honing her ability to drive results and build lasting relationships. Paulina is also highly skilled in using LinkedIn for prospecting, managing speaker opportunities, and following up on leads—skills that will be critical in generating new business and supporting client success.
Holding a Bachelor's degree in International Business and Management from the University of Applied Sciences in Amsterdam, along with a certificate in English, Paulina combines academic knowledge with practical experience. Her recent work on Amazon conservation projects reflects her strong humanitarian values and conscientious approach to both her professional and personal endeavors. This combination of expertise and integrity makes Paulina a valuable asset for this particular team.
How did they find their last candidate?
The company turned to South! We help US businesses find, hire, and pay top Latin American talent.
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